Lowe's work exemplified topics that, prior to this discussion, students had only been theories. We were told that establishing an intelligent social media presence was important. We were told that digital journalism packages were the best way to attract large audiences. Lowe showed us that these principles were both possible and achievable.
I think that the most effective example of digital journalism that Lowe presented was Sandy's Story, a feature from the health section following life of a man trying to regain freedom in his day-to-day life after being diagnosed with early stage Alzheimer's disease. Lowe claimed that Sandy's Story was immensely successful because it, "put a face to an issue that people care about."
"The best stories reveal an unexpected situation," Lowe said. "They find something unusual and paint a portrait of the situation."
The success of Lowe's theories became clear when she showed students a series of impressive statistics from CNN's website. As a senior editor at CNN, Lowe has immediate, real-time access to the website's statistics and analytics. At 11:00 a.m. on a Wednesday, the site's top stories were receiving around 1,000 clicks per minute and the homepage already received more than 100,000 visitors.
As she spoke about the importance of dynamic, engaging journalism, Lowe explained why stories are important. "They are how we relate, how we love and how we interact with each other."